Wild Lines
Four pink tigers, one wild little workshop. Wild Lines is a concept campaign showing how my illustrations work across a full event series: poster, Instagram carousel, story and web banner. Bold color, hand-drawn texture, and a sense of humor with claws.
The Poster
The hero piece: all three tigers leap, pounce and lounge down the page on deep violet, with the type tucked into the open spaces of the drawing so nothing covers the art.
Instagram Carousel
Three slides, one swipe: a cover that stops the scroll, a page with the plan, and a page that books the spot.
The Story
The pouncing tiger dives down a full-height Instagram story, pointing straight at the booking button. Type stays clear of the top and bottom zones that Instagram covers with its own buttons.
The Web Banner
The yarn tiger rolls across a wide homepage banner on lilac, with the headline, tagline and booking button lined up on the left.
Every piece uses the same pink, butter and violet pulled straight from the drawings, so the series reads as one campaign at any size.
